In the post-Soviet space, everything was regulated by the Govt. Everything seemed to be subordinated to these soulless, sometimes devoid of any common sense and often clearly contradicting the logic of the standards of the 30s of the last century. Then, the iron curtain collapsed, the years of stagnation gave way to perestroika, and fellowContinue reading “WHAT SHOULD BE THE LABEL”
Category Archives: Finance
HOW TO WRAP A GIFT OF ANY SHAPE
If you bought a sweater, scarf, shirt, mug, or any other gift that does not hold its shape, and want to make stylish packaging with your own hands, here is a universal way for you. Get some wrapping paper, double-sided tape, a needle and thread, and scissors. First, determine the dimensions of the package byContinue reading “HOW TO WRAP A GIFT OF ANY SHAPE”
PACKAGING & LABEL DESIGN
IMPORTANT “ASPECTS” AND COST OF PACKAGING DEVELOPMENT: CREATIVE SOLUTION Bright, eye-catching packaging plays a decisive role in the consumer’s decision to purchase a product. Furthermore, she influences the formation of a positive perception of the product by the user audience. Therefore our design studio developing the design of packaging and labels, chooses only the mostContinue reading “PACKAGING & LABEL DESIGN”
WHAT IS BUSINESS PACKAGING, AND WHY IS IT NEEDED
Business packaging is the garment you are greeted with and the best way to make a first impression. But this should not be limited to. High-quality packaging allows not only to win but also to maintain the client’s trust, to turn him from a one-time customer into a permanent one. If the logo and designContinue reading “WHAT IS BUSINESS PACKAGING, AND WHY IS IT NEEDED”
MODERN PACKAGING MATERIALS
TYPES, FUNCTIONALITY Packaging is used everywhere: it is needed for the transportation and storage of food, electronics, drinks, hygiene products, and other goods. The market for packaging materials is growing every year, and today the global annual turnover in this area has exceeded $ 200 billion. Packaging is being improved. Every year new materials appear,Continue reading “MODERN PACKAGING MATERIALS”
WHAT IS PACKAGING AND STRETCH FILM
What is packaging? In a broad sense, it is one or more means (materials) to protect both the product itself and the environment from negative mutual effects and losses, as well as to simplify the storage, transportation (transportation) and sale of specific products. Container is a part of the packaging, which usually contains less voluminousContinue reading “WHAT IS PACKAGING AND STRETCH FILM”
TYPES OF PACKAGING
There are a huge number of goods in our world, which will take several days to list. The industry offers various packaging materials that ensure ease of transportation, protection, ease of selection, and the use of the products sold for each group. To determine the correct choice of them, you need to know what typesContinue reading “TYPES OF PACKAGING”
PACKAGE MARKING
Package markings are symbols, signs or textual information about the features of the products placed inside. Allows the consumer to get an idea of the purchased product: the look, what it is, what it is made of, expiration date, application features, etc. The structure can be in the form of a pictogram, emblem (picture), theContinue reading “PACKAGE MARKING”
PACKAGING AND LABEL DESIGN
Packaging design is the first thing a person encounters when he sees a product, the initial communication between him and the manufacturer. The buyer judges the properties of the goods, their quality, and price by the packaging. Buying decisions are frequently made in a matter of seconds. If the packaging design does not attract attention,Continue reading “PACKAGING AND LABEL DESIGN”
FUNCTIONS OF THE PACKAGING
The various functions of packaging are divided into primary, secondary, and tertiary processes. In contrast to the primary functions, which are more related to the technical nature of the packaging, the secondary functions describe the communicative area. The primary, secondary and tertiary functions are divided into the following sub-functions: Primary functions Protective function Warehouse functionContinue reading “FUNCTIONS OF THE PACKAGING”